150 Years Continental : The Skill of Transformation
Auteur(s) :
Paul Erker (Auteur), Nils Fehlhaber (Auteur)
Editeur(s) :
De Gruyter
Public(s) :
Tout public
,
Tout public
Ean :
9783110736953
Date de parution :
25/10/2021
Résumé :
Success and crises, phases of transformation, the employees, and the products: in nine thoroughly researched essays, the book examines the main topics of the company’s history. The "Continental" brand is a focal point, as is the international expansion. It is an entertaining and informative journey through the history of this Hanover-based company with its rich tradition as it embarks into the future of mobility.
Commandable, envoyé en 4 à 6 jours
42,15 €
Livraison à partir de 4 € en France métropolitaine